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Leigh Richards quoted on Santander Business Portal

Leigh Richards of The Right Image has been quoted in a Santander business customer portal as follows: Marketing 101 series – Santander COPORATE BANKING – December 2011 Hire a PR Company If your business seeks to grow quickly then you will need to harness the power of PR. Here’s what you need to know. Modern Public Relations (PR) c...
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BE ADVISED HOW ONLINE PR CAN TRANSFORM YOUR BUSINESS!

Be advised. If you haven’t realised it already, online PR can transform your bottom line and boost your company’s image way beyond where you would be without it. And as it’s relatively low-cost, it allows even the smallest organisations to reap the benefits too. By conducting a concerted and planned online PR campaign you’ll...
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THE REAL HEROES OF PR

The Media Operations Group (V) also known as MOG (V), is a National Territorial Army specialist and independent unit dealing with media handling.   Where the British army is active in theatres such as in Afghanistan, MOG V (the V stands for volunteers) is there.  It is really sobering to know that real-life PR and media types from Ci...
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AGE OLD PR AGENCY PRACTICES NEED REFORMING.....

Many commentators are fed up with the weakest link rules approach that has traditionally dominated the client consultancy interface over recent years. This is where the person running your campaign day-to-day is the most junior person on that campaign.  Oddly, they may not look that junior, as often they are sometimes given officers’ ranks wit...
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